The work: product design, brand design and photography
Web and mobile products for insurance, benefits and going out, written up as three case studies.
- #01Digital EnrolmentPaperwork, finished. Enrolment redesigned for plan admins and members.Empire Life · 2021 · +63% critical illness coverage bought
- #02Ely the EmpirebotSupport that talks back. A chatbot people actually finished conversations with.Empire Life · 2020 · +340% successful chats
- #03SidequestA Toronto events app that helps friend groups agree on a night out, and shows hosts what people want.Product manager · U of T project · live build
Two Toronto studios, and the brands that opened their doors. Each one written up as a case study.
Portraits, sorted by colour. The same eye I bring to product work, pointed at people instead of pixels.
































